[WIham] Ham Radio Outlet to Acquire Some AES Employees, Re-Open Milwaukee Location as HRO Branch

[Mark Thompson]

http://www.arrl.org/news/ham-radio-outlet-to-acquire-some-aes-employees-re-open-milwaukee-location-as-hro-branch


Ham Radio Outlet to Acquire Some AES Employees, Re-Open Milwaukee Location as HRO Branch

07/12/2016Ham Radio Outlet (HRO) has announced plans to hire an unspecified number of Amateur Electronic Supply (AES) employees, when AES shuts down its four locations in late July. In addition, the current AES Headquarters store in Milwaukee will become HRO’s newest location later this summer, following renovation. On July 1, AES announced that it was going out of business and ending retail operations at its Milwaukee, Las Vegas, Cleveland, and Orlando locations. With the approval of AES management, HRO senior managers visited each AES location to interview staffers in hopes of “acquiring some of the Amateur Radio retail employee talent in each of the current AES locations,” an HRO news release said.“Together with this interview process, HRO examined what it would take to perhaps acquire one or more of the AES store locations. At the time of these interviews, many opportunities were explored with current AES senior management,” the release continued. “We are very excited to announce that HRO was successful in providing offers of employment to a number of soon-to-be-former AES employees, and that to some, we have offered positions that involve HRO-sponsored and funded relocation.HRO announced that once AES shutters its Milwaukee location at 5710 W Good Hope Road on July 28, Ham Radio Outlet will undertake an extensive remodeling project to create a new HRO Milwaukee store at the same site, which will open at the end of August.“It is with great pleasure that we are able to continue Terry Sterman and Phil Majerus’ legacy of providing a fantastic Amateur Radio store in Milwaukee, Wisconsin,” HRO President Robert Ferrero, W6KR. “It is our immediate goal to have the largest, most well-stocked Amateur Radio retail store in North America and perhaps even the world.” HRO National Sales Manager Steve Gilmore, W4SHG, said the Milwaukee location will be “a showplace that all must come see!”After AES closes on July 28, all former AES locations’ direct and toll-free telephone numbers will be redirected to the closest HRO location, and the AES website will be directed to HRO’s website.A family-owned business, HRO is the world’s largest Amateur Radio dealership, with locations from New England to the West Coast. It opened a new outlet in Plano, Texas, in February 2015 and is relocating and expanding its Portland, Oregon, store, which will open on July 25 at 14405 SW Pacific Highway.
http://www.hamradio.com/press-release.cfm



Ham Radio Outlet - Press Release for Immediate Release
July 12, 2016RE: HRO-Milwaukee, Amateur Electronic Supply's closing on 7/28/2016On July 1, 2016 Amateur Electronic Supply (AES) made the decision to close down their entire organization and terminate all retail operations at their Las Vegas, Cleveland, Orlando and Milwaukee locations.Upon hearing the news, and with the concurrence of AES senior management, Ham Radio Outlet (HRO) sent senior management to each location to interview the staff with hopes of acquiring some of the Amateur Radio retail employee talent in each of the current AES locations.Together with this interview process, HRO examined what it would take to perhaps acquire one or more of the AES store locations. At the time of these interviews, many opportunities were explored with current AES senior management.We are very excited to announce that HRO was successful in providing offers of employment to a number of soon to be former AES employees and that to some, we have offered positions that involve HRO sponsored and funded relocation.We are also extremely pleased to announce that, after the closing of the Milwaukee AES location on July 28, 2016, Ham Radio Outlet will begin an extensive remodeling project to create the largest Amateur Radio retail showroom in North America. We will open our newest and largest Ham Radio Outlet in Milwaukee at the end of August 2016.Effective at the closing of AES on July 28, 2016, all former AES locations' direct telephone numbers and toll free telephone numbers will be redirected to the closest HRO location so as to not disrupt providing service to the AES customer base. Additionally effective on July 28, 2016, the www.aesham.com website will be directed to www.hamradio.com also so as not to disrupt service for the AES online customer base.Steve Gilmore, National Sales Manager for HRO states, "We are extremely excited to have a store in the Central Northern part of the United States. It will minimize shipping times for our products to be able to be delivered in 2 days or less in most of the lower 48 United States. We are building a showplace that all must come see! It will be expansive with massive inventory levels and a large all encompassing demonstration area featuring nearly all of the Amateur Radio transceivers on the market today."Robert Ferrero, President of HRO tells us, "It is with great pleasure that we are able to continue Terry Sterman and Phil Majerus' legacy of providing a fantastic Amateur Radio store in Milwaukee, Wisconsin. It is our immediate goal to have the largest, most well stocked Amateur Radio retail store in North America and perhaps even the world."HRO is a family owned business with 14 sales locations throughout the United States which includes a formidable presence on the Internet, making it the largest Ham Radio dealership in the world.HRO has been continually expanding with our most recent location in Plano, Texas which opened on February 2, 2015. HRO is also continuing to evolve with the relocation and expansion of our Portland store which will open on July 25, 2016 at 14405 SW Pacific Highway, Portland, Oregon 97224.Ham Radio Outlet - Milwaukee is located at 5710 W Good Hope Rd, Milwaukee, Wisconsin. It will be open for business at the end of August 2016.