[SOC] Yee-Haw

[Bob Nielsen]

Sound's like Trader Joe's "Two-buck Chuck" is in for some competition!

Bob, N7XY
SOC #77

On Sat, Mar 01, 2003 at 09:15:21AM -0700, bob baxter wrote:
> 
> > >Some Wal-Mart customers soon will be able to sample a new discount
> > >item -- Wal-Mart's own brand of wine.
> > >
> > >The world's largest retail    chain is teaming up with E&J Gallo
> > >Winery of Modesto, Calif., to    produce the spirits at an affordable
> > >price, in the $2-5    range.
> > >
> > >
> > >While wine connoisseurs may not be inclined to throw a    bottle of
> > >Wal-Mart brand wine into their shopping carts, there is a market
> for
> > >cheap wine, said Kathy Micken, professor of marketing at Roger
> > >Williams University in Bristol, R.I. She said: "The right name is
> > >important."
> > >
> > >
> > >So, here we go: The top 12 suggested names for    Wal-Mart Wine:
> > >
> > >12. Chateau Traileur Parc
> > >11. White    Trashfindel
> > >10. Big Red Gulp
> > >9. Grape Expectations
> > >8. Domaine    Wal-Mart "Merde du Pays"
> > >7. NASCARbernet
> > >6. Chef Boyardeaux
> > >5. Peanut    Noir
> > >4. Chateau des Moines
> > >3. I Can't Believe It's Not Vinegar!
> > >2.    World Championship Riesling
> > >And the number 1 name for Wal-Mart Wine    ...
> > >1. Nasti  Spumante
> > >
>