[QCWA] International Growth & Communication

[Norm Gertz]

Dave.....very good idea......your suggestion to make the Journal available 
as a download from the website has merit.

QCWA could also give members the option of not receiving the printed Journal 
and opt for downloading etc..

btw;  in all the years I have been a member of out local chapter I have 
never been aware that the Secretary receives a copy for distribution or 
otherwise.  It has simply never been mentioned.

73   Norm   k1AA
----- Original Message ----- 
From: "Dave - VE3JX" <ve3jx at sympatico.ca>
To: "Jeffrey D Angus" <jangus at socal.rr.com>; "Discussion of QCWA" 
<qcwa at mailman.qth.net>
Sent: Wednesday, May 06, 2009 9:13 AM
Subject: Re: [QCWA] International Growth & Communication


> Jeff,
>
> The roster member count was 6911; not 6500.  You can round that to 6900 or 
> 7000.
>
> PDF publishing has to be the most cost-effective way of getting a message 
> out.
> Usually, there is an add-on for just about any "layout" program that will 
> create
> a PDF file from the designed document.
>
> I publish a monthly club newsletter using MS Publisher.  The free add-on 
> is
> called CutePDF Writer.  It loads up as a printer subsystem.
>
> I am not at all sure that it would be feasible to create a PDF document 
> out of
> the whole QCWA Journal without it being too large to send via email. 
> However,
> that might be one question to ask: Do we need to send it via email?
>
> One alternative to an email attachment would be a posted document on the
> website, accessible by International members who have a special
> username/password.  In that case, the size of the resulting electronic 
> document
> is immaterial.  An email notice could be sent to each International member
> indicating that their "Journal" is now ready to be downloaded.
>
> The system is not perfect, but it is a better option than no communication 
> at
> all.
>
> Will people read it?  Well, they can't if it's not available in the first 
> place.
> With electronic publishing in place, our International members will have 
> that
> choice.
>
> Cheers,
>
> Dave.
>
> ----- Original Message ----- 
> From: "Jeffrey D Angus" <jangus at socal.rr.com>
> To: "Discussion of QCWA" <qcwa at mailman.qth.net>
> Sent: Wednesday, May 06, 2009 1:45 AM
> Subject: Re: [QCWA] International Growth & Communication
>
>
>> Thank you Dave.
>>
>> jangus wrote:
>>>> A couple of questions about all this.
>>>>
>>>> 1. How many members do we have?
>> Call it 6500
>>>> 2. how many copies of the QCWA Journal are mailed out each month.
>>>>
>>>> 3. How many "not inside the US" members do we have?
>> Call it 450
>>>> 4. How many members are subscribed to the reflector?
>> Call this 300.
>>
>> Since the information is NOT available online, I'm going to make a few
>> assumptions.
>>
>> At a minimum, I would think that we print 5000 copies of the Journal.
>> The Journal has three costs involved. One, the set up charge, meaning
>> somebody has to get it ready for printing. Two, the actual printing 
>> costs.
>> And third, the mailing costs.  Unless somebody with access to the real
>> numbers can show the actual numbers and costs, personally, I doubt
>> if the 10% reduction in printing and mailing costs will justify the time
>> and
>> expense to reformat the Journal for electronic delivery. (Unless of 
>> course
>> the actual set up as delivered to the printer is a .pdf file.)
>>
>> Now, out of the 300 people subscribed to the reflector, as an indication
>> of how many "electronically savvy" folks we have, when I asked for a
>> tally of who voted, I got a response rate of 40. (Or about 13%)
>>
>> If that is a truer reflection of who will read an electronic version of 
>> the
>> Journal, then it certainly doesn't make any sense to do so financially.
>>
>> To the best of my knowledge, QST isn't delivered electronically. And
>> they have a much higher ratio of costs that could actually justify it.
>>
>> Jeff-1.0
>> wa6fwi
>>
>>
>>
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