[Elecraft] Elecraft sales -- commissions!

[Eugene Balinski]

Count me in on a stock purchase...

73

Gene K1NR
K2  6K

On Wed, 01 Dec 2010 22:42:57 -0800
 eric manning <eric.manning at engr.uvic.ca> wrote:
> Eric
> You've convinced me! When is the stock offering - so I
> can buy some Elecraft Shares?
> [I've been selling Elecraft radios for free and I'd like
> to cash in, to get paid for it.
> Owning the stock would do the trick.
> Please? ]
> 
> Eric Manning
> VA7DZ
> 
> 
> Eric Swartz said:
> 
> We are well past working from our basements.:-)
> 
> A few data points:
> 
> 1. Since shipping our first K2 from Aptos in January of
> 1999, Elecraft
> has grown into a healthy multi-million dollar high-tech
> company with a
> broad product line.  We have -zero- debt, own all of our
> inventory, and
> have a healthy, and very stable, balance sheet. We build
> our products
> here in California, just outside of Silicon Valley. We
> are structured to
> be here for a long time, and certainly longer than most
> hams keep a
> particular rig. We want Elecraft to outlast both of us.
> 
> 3. How did we do that? Elecraft designs great, high
> value, products that
> are fun to use. And our products, like the K3, continue
> to improve and
> get new features even -after- you buy them. We run a
> stable and tight
> financial ship - carefully trading off an internally
> financed growth
> rate versus risk and cash needs. We work hard. We hire
> great people who
> continually amaze us with their intelligence, creativity
> and work
> ethic.  Our customer support team is one of the best. And
> we enjoy our work.
> 
> 4. We also carefully listen to, and interact with, our
> customers daily.
> We are focused on being the most responsive, and fun, ham
> radio company
> to buy from - period.
> 
> 5. Wayne and I are both healthy guys - a very long way
> from retirement.
> We are having a great time bulding and running Elecraft,
> and plan to do
> so for some time. But we are not the only people who
> continue to make
> Elecraft successful.
> 
> 6. Our well staffed engineering design team is diverse
> and strong. I'd
> wager that it is as large as, or larger, than many HF rig
> design teams
> at our competitors. We are well past two guys doing all
> of the design in
> our basement labs. Our engineering, support,
> manufacturing and
> management people are top notch, with a lot of depth.  We
> have a great
> team and plan to keep building it for the long haul.
> 
> 7. We haven't been a 'QRP Only Company' for some time.
> Yes, in 1999 we
> first targeted at the QRP market since it was tightly
> focused, easily
> marketed to, and was our fastest path to a first product.
> Its still a
> great market, too. But we always planned to also offer
> 100W
> high-performance rigs, both kit and factory assembled, to
> compete
> against the best HF rigs from other QRO manufacturers.
> That's the major
> part of the market. I think you can agree we have more
> than succeeded in
> that area with the K2 and now the K3.
> 
> The majority of our rigs go out the door at 100W.  We are
> continually
> designing a diverse product line, ranging from QRP to
> QRO. The KPA500,
> now going into field test, is definitely -not- QRP;-)
>  But stay tuned
> for more QRP offerings too!
> 
> 9. Most important, we have incredibly enthusiastic and
> supportive
> customers. You make it fun for us! By telling your
> friends about
> Elecraft, the K3, and our other products, you keep us in
> business every
> day.
> 
> You are our best salespeople. The more you
> enthusiastically tell your
> friends about our products, in person and on the air, the
> more new
> products we can design and sell. In today's economic
> environment, more
> than ever, this is incredibly important to us. Please -
> keep up the
> great work. We really appreciate it!
> 
> 73, Eric   WA6HHQ
> 
> www.elecraft.com
> 
> 
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