[Spooks] Thank you from the Project Evil team

J. Random Entity jrandomentity at gmail.com
Mon Aug 7 13:37:30 EDT 2006


Hi Jeff,

> Were you surprised by the attention it got? Starting from one single,
> anonymous Craigslist  to our mailing list picking it up to a few
> hundred replies on a Slashdot story (and Fark), and it appearing in
> multiple forums across the web, this would be a viral marketing
> droid's dream come true!

We were *very* surprised by the attention it garnered.  Quite
honestly, we originally intended to run this as sort of a thank-you
experiment for the spooks list - basically, our way of saying, 'hey,
we like numbers stations too, just wanted you guys to have something
fun to fool with for a while, hope you enjoyed it'.

It's funny you mention viral marketing; a couple of people said
basically the same thing earlier and while I agree with you (and them)
that this certainly would make someone looking to promote their
product giddy with the exposure it got, at the same time this would
likely be a really poor way of doing it.  After all, you want your ad
to get as many eyeballs as possible onto it - but if it has to be
decrypted first, that puts up a pretty serious barrier to entry to the
vast majority of your audience.

> Anyway, as a ham, shortwave enthusiast, network administrator and Star
> Trek fan, I think your little experiment had it all (minus the
> beautiful Fraulein I had envisioned in my imagination)

Actually, there is a fraulein :)  Check the project evil site over the
next few days: we're redoing the run of shirts we'd printed up for
Defcon, and should have them up on the site shortly.  She's pretty
prominently featured.

Cheers,

- skroo.


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