[OFARC] Fw: THE CAR RADIO, AN INTERESTING STORY
gripper37 at sbcglobal.net
gripper37 at sbcglobal.net
Thu Jan 19 23:19:58 EST 2012
--- On Thu, 1/19/12, CHARLES WINDHAM <grampachuck at sbcglobal.net> wrote:
From: CHARLES WINDHAM <grampachuck at sbcglobal.net>
Subject: THE CAR RADIO, AN INTERESTING STORY
To:
Date: Thursday, January 19, 2012, 4:02 PM
This story ought to be entitled PERSEVERANCE WITH A PURPOSE!!!!
THE CAR RADIO, AN INTERESTING STORY
CAR TUNES
Radios are so much a part of the driving experience, it seems like
cars have always had them. But they didn’t. Here’s the story.
SUNDOWN
One evening in 1929 two young men named William Lear and Elmer
Wavering drove their girlfriends to a lookout point high above the
Mississippi River town of Quincy, Illinois, to watch the sunset. It
was a romantic night to be sure, but one of the women observed that it
would be even nicer if they could listen to music in the car.
Lear and Wavering liked the idea. Both men had tinkered with radios –
Lear had served as a radio operator in the U. S. Navy during World War
I – and it wasn’t long before they were taking apart a home radio and
trying to get it to work in a car. But it wasn’t as easy as it sounds:
automobiles have ignition switches, generators, spark plugs, and other
electrical equipment that generate noisy static interference, making
it nearly impossible to listen to the radio when the engine was
running.
SIGNING ON
One by one, Lear and Wavering identified and eliminated each source of
electrical interference. When they finally got their radio to work,
they took it to a radio convention in Chicago. There they met Paul
Galvin, owner of Galvin Manufacturing Corporation. He made a product
called a “battery eliminator” a device that allowed battery-powered
radios to run on household AC current. But as more homes were wired
for electricity, more radio manufacturers made AC-powered radios.
Galvin needed a new product to manufacture. When he met Lear and
Wavering at the radio convention, he found it. He believed that
mass-produced, affordable car radios had the potential to become a
huge business.
Lear and Wavering set up shop in Galvin’s factory, and when they
perfected their first radio, they installed it in his Studebaker. Then
Galvin went to a local banker to apply for a loan. Thinking it might
sweeten the deal, he had his men install a radio in the banker’s
Packard. Good idea, but it didn’t work – half an hour after the
installation, the banker’s Packard caught on fire. (They didn’t get
the loan.)
Galvin didn’t give up. He drove his Studebaker nearly 800 miles to
Atlantic City to show off the radio at the 1930 Radio Manufacturers
Association convention. Too broke to afford a booth, he parked the car
outside the convention hall and cranked up the radio so that passing
conventioneers could hear it. That idea worked – he got enough orders
to put the radio into production.
WHAT’S IN A NAME
That first production model was called the 5T71. Galvin decided he
needed to come up with something a little catchier. In those days many
companies in the phonograph and radio businesses used the suffix “ola”
for their names – Radiola, Columbiola, and Victrola were three of the
biggest. Galvin decided to do the same thing, and since his radio was
intended for use in a motor vehicle, he decided to call it the
Motorola.
But even with the name change, the radio still had problems:
When Motorola went on sale in 1930, it cost about $110 uninstalled, at
a time when you could buy a brand-new car for $650, and the country
was sliding into the Great Depression. (By that measure, a radio for a
new car would cost about $3,000 today.)
In 1930 it took two men several days to put in a car radio – the
dashboard had to be taken apart so that the receiver and a single
speaker could be installed, and the ceiling had to be cut open to
install the antenna. These early radios ran on their own batteries,
not on the car battery, so holes had to be cut into the floorboard to
accommodate them. The installation manual had eight complete diagrams
and 28 pages of instructions.
HIT THE ROAD
Selling complicated car radios that cost 20 percent of the price of a
brand-new car wouldn’t have been easy in the best of times, let alone
during the Great Depression – Galvin lost money in 1930 and struggled
for a couple of years after that. But things picked up in 1933 when
Ford began offering Motorolas pre-installed at the factory. In 1934
they got another boost when Galvin struck a deal with B. F. Goodrich
tire company to sell and install them in its chain of tire stores. By
then the price of the radio, installation included, had dropped to
$55. The Motorola car radio was off and running. (The name of the
company would be officially changed from Galvin Manufacturing to
“Motorola” in 1947.)
In the meantime, Galvin continued to develop new uses for car radios.
In 1936, the same year that it introduced push-button tuning, it also
introduced the Motorola Police Cruiser, a standard car radio that was
factory preset to a single frequency to pick up police broadcasts. In
1940 he developed with the first handheld two-way radio – the
Handie-Talkie – for the U. S. Army.
A lot of the communications technologies that we take for granted
today were born in Motorola labs in the years that followed World War
II. In 1947 they came out with the first television to sell under
$200. In 1956 the company introduced the world’s first pager; in 1969
it supplied the radio and television equipment that was used to
televise Neil Armstrong’s first steps on the Moon. In 1973 it invented
the world’s first handheld cellular phone. Today Motorola is one of
the second-largest cell phone manufacturer in the world. And it all
started with the car radio.
WHATEVER HAPPENED TO….
The two men who installed the first radio in Paul Galvin’s car, Elmer
Wavering and William Lear, ended up taking very different paths in
life. Wavering stayed with Motorola. In the 1950’s he helped change
the automobile experience again when he developed the first automotive
alternator, replacing inefficient and unreliable generators. The
invention lead to such luxuries as power windows, power seats, and,
eventually, air-conditioning.
Lear also continued inventing. He holds more than 150 patents.
Remember eight-track tape players? Lear invented that. But what he’s
really famous for are his contributions to the field of aviation. He
invented radio direction finders for planes, aided in the invention of
the autopilot, designed the first fully automatic aircraft landing
system, and in 1963 introduced his most famous invention of all, the
Lear Jet, the world’s first mass-produced, affordable business jet.
(Not bad for a guy who dropped out of school after the eighth grade.)
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