[ICOM] IC 706mkII G Price Increases

joel hallas jrhallas at optonline.net
Wed Mar 2 08:29:29 EST 2005


Paul,

Thanks for the interesting insights! Another possible reason may be to 
set the stage for the starting price of the rumored next generation 
replacement, perhaps to avoid the 50% increase from pro2 to pro3 syndrome!

73, Joel, W1ZR

vk3ajj wrote:

>No. all the prices have gone up . The dollar has deflated and the yen has  
>gone up ergo your cost goes up not only on this but all other asian made
>radios
>
>
>Hello All,
>
>This is partially true but does not explain why the 706mk2g has gone up 30%
>in the last few months whereas other price increases have been comparatively
>modest.
>
>Although we are sometimes critical of the radio retailers, what is not
>commonly known is the degree of power that Icom (and presumably the other
>manufacturers) have in the day to day running of a radio retailer's
>business. This includes dictating level of stock held, minimum pricing
>policies and a hell of a lot more.
>
>Rumor has it that Icom dictated (over the last few years) that retailers (in
>the US) hold / purchase heavy levels of stock which just did not accord with
>market demand. To get their cash back, retailers were forced to heavily
>discount the stock and at times were selling at or below break even.
>
>In addition to creating problems for the US retailers - this discounting
>created a situation where say an Icom 706Mkg could be purchased for say
>US$729 in the US but was being sold at a recommended retail of US$1,300 in
>other countries (same radio / same warranty). This situation has created a
>massive market in "grey importing" whereby Hams in the high priced countries
>(like Australia) simply imported directly from the US - saving hundreds
>(even after freight / duties etc) when compared to the local retail price -
>but of course creating an untenable situation for the local (say Australian)
>Icom retailers who were compelled by Icom to respect the higer pricing
>regime.
>
>It is my opinion (I reiterate opinion) that Icom in particular is now
>looking to unwind some of these market inconsistencies by:
>
>Increasing prices in the US - whilst dictating a minimum retail price thus
>eliminating the deep discounting prevalent in prior years.
>Reducing prices in other parts of the world - the 706 has basically halved
>in price here in Australia over the last 2 years with approx half that
>reduction being attribtable to a stronger Aussie Dollar.
>Most controversially here in Australia, Icom Australia has also taken the
>decision to refuse servicing on all radios not sold by their local
>Australian authorised distributors. This means if your Icom radio is a
>direct import (whether you knew this to be a fact or not)- Icom will simply
>refuse to repair it (at any price).
>
>If my reading of the situation is correct - it is likely that US hams can
>expect to pay more for their new radio gear going forward - whilst Hams in
>other parts of the world (at least where sufficient direct importing
>competition exists) will probably pay less.
>
>Of course, all of this theorising is subject to the response of Yaesu,
>Kenwood and Icom's other Ham radio competitors. In theory it may seem
>plausible for Icom to solve the above issues by simply hiking the price on a
>now techologically tired radio like the 706 by 30% over a couple of months.
>But - if Yaesu, Kenwood etc do not follow suit - Icom run the risk of losing
>market share (Hams will vote with their wallet)and the whole Icom pricing
>strategy may have to be reviewed all over again.
>
>In the meantime, the retailers remain the meat in the sandwich getting
>pulled this way and that (so don't whinge to them about the recent price
>increases).
>
>Of course - it is also probable that the 706 is an ideal guinea pig for this
>strategy shift. As a successor radio to this golden oldy is seemingly
>imminent - why not "milk" as much out of the "grand old cow" as you can
>before she gracefully passes into the annals of ham radio history.
>
>All just my personal speculation / opinion of course.........
>
>Cheers to all
>
>Paul (vk3ajj)   
>       
>
>
>
>
>
>
>
>
>
>----
>To: icom at mailman.qth.net
>Subject: Re: [ICOM] IC 706mkII G price 
>
>
> 
>
>No. all the prices have gone up . The dollar has deflated and the yen has  
>gone up ergo your cost goes up not only on this but all other asian made
>radios
> 
> 
> 
> 
> 
>
>
>----
>Your Moderator: Dick Flanagan K7VC, icom-owner at mailman.qth.net
>Icom Users Net: Sundays, 1700Z, 14.316 MHz
>Icom FAQ: http://www.qsl.net/icom/
>
>  
>




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