[Elecraft] KPA500

[Doug Person]

  It's never as simple as that.  I think announcing a product when its 
on its final approach is fine.  I think getting tons of feedback on what 
you're about to invest heavily in is good business.  Maybe the truth of 
the earlier amps was that there just wasn't enough positive response to 
them.  Maybe this time they used all the input from the previous attempt 
to refine the price point and feature set.  Maybe everytime someone here 
says the price is too high Eric makes another note. Or someone else says 
I'll order on the first day - is another note. This is free market 
research.  Easy access to the most likely buyers.  A big product mistake 
by a small company like Elecraft could sink them.  I think they took a 
LOT of notes on the road to completing the K3. Nobody can argue with the 
results. And when the KPA-500 is released, it will be based on tons of 
feedback.

Doug -- K0DXV

On 9/9/2010 8:33 PM, Jay wrote:
> Marketting 101
> Never ever announce a product before your ready to sell and ship it.
>
> Look at these horrible ham company examples.
>
> Alpha on the 9500, years late to market and many angry hams who put down
> lots of money for a downpayment. They will never live that down.
>
> Hilberling radio, God, I am glad we never took a penny of deposite on one
> of those.
>
> There are many more examples too, even with Elecraft.
>
> Elecraft with the 1kW and 1.5kW amps they announced and showed at trade
> shows.....I am sure you remember.
>
> I don't konw who does the marketting there, but in my opinion keep it in
> the lab until your really ready to take orders boyz.
>
> Nuff said.
> Jay, WX0B Array Solutions owner and a K3 owner.
>
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