[Elecraft] rather provocative advert from Kenwood

[Gary Gregory]

The suggestion that K3 owners should consider placing their K3 on e-bay is
not necessary.

Perhaps they might have considered that many HAMs own more than one radio
and more emphasis could have been placed on "adding" the new Kenwood to
their station rather than implying that K3 owners sell their K3 to fund a
Kenwood purchase even before the full specifications of the new Kenwood have
been published and prior to release of the TS-590.

I thought it odd that ML&S found it necessary to even mention the Elecraft
radio.

I can't imagine what they hoped to achieve other than to promote the new
Kenwood offering as the "best" radio available.

Independant testing (Sherwood Labs, RSGB etc) will no doubt run their tests
and if the Kenwood rates close to or even tops their list then this will do
more for Kenwood sales than any advertising a dealer may make.

I may have missed previous advertisements in the past where resellers have
advertised a specific brand/model over another one. I can only assume that
in this case ML&S sell major brands but as they do not sell Elecraft they
felt it necessary to promote the idea of K3 owners selling their K3's and
buying a product from ML&S.

Whilst you/some may think I am being critical of ML&S, I would say that at
first read I felt it odd that the K3 got a mention.

Given my past work history it is not the wording I would have used. Further,
I would have accentuated the positives of the new product I was advertising
with no reference to any other manufacturer whether I was a reseller of
those brands or not.

I was simply making a comment and I make no apologies.

73's
Gary

On Sat, Jul 3, 2010 at 8:58 AM, Wes Stewart <n7ws at yahoo.com> wrote:

> I had the same question.
>
> --- On Fri, 7/2/10, Al Lorona <alorona at sbcglobal.net> wrote:
>
> From: Al Lorona <alorona at sbcglobal.net>
> Subject: Re: [Elecraft] rather provocative advert from Kenwood
> To:
> Cc: "Elecraft" <elecraft at mailman.qth.net>
> Date: Friday, July 2, 2010, 4:50 PM
>
> What was it about that ad that you thought was so negative?
> ______________________________________________________
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-- 
Gary
VK4FD - Motorhome Mobile
http://www.qsl.net/vk4fd/
K3 #679
For everything else there's Mastercard!!!