[Elecraft] ICOM ProIII price reductions // "The K3 Effect"

[Bill NY9H]

>ProIII's can now be had for as little as $2384.10. I guess we could 
>call it "The K3 Effect"?  As always, it's interesting watching the 
>market reactions to new gear.

I would think that the reduction of the P3 is rather traditional 
marketing. As a product ages...and/OR nears it's end of life, a 
manufacturer brings the product to a wider audience ... one that can 
spend less...    first get the big spenders, then bring the price 
down to the "masses" .. it is a ton of radio for $2300.( enjoyed mine)

We did that with the TASCAM "portastudio" 20 years ago.
First you use some coupons, then just reduce the price.......sell 
boxes ,sell sell....

bill


K3 ASSEMBLY PIX @ http://picasaweb.google.com/Bill.SteffeySr/K3

NY9H STATION PIX @
http://albums.photo.epson.com/j/ViewPhoto?u=1771119&a=13683578&p=75658236&f=0