[EIDXA] EIDXA Logo

[Dave Jaksa]

Having been the coauthor/instigator of the logo, here is the story.  The original EIXA QSL cards were printed at a big local operation where I had some very good connections.  Originally the logo was single color so it could be printed on our QSL cards in blue along with the standard report form, PSE QSL TNX, and the ARRL logo.  The basic card was the same for everybody and printed in bulk by the thousands.  Individual calls and personal info (name, address, county, awards, etc.) were printed with another press run in red.  This was done to minimize printing costs for the 2 color card.  So that is how it came to be.  

Remember this was all done in the prehistoric days of camera ready paste up master copies and photo negatives.  I sent W0SR the original artwork and negatives shortly after I moved here so if you want to take a trip back in time to see what that looked like talk to Jim.  In today's world it would have been done very differently on a computer and in no doubt in full color.  Interestingly the Lone Star DX Association logo (www.lsdxa.org) is a much later vintage and is multi-color.  It may be time for EIDXA to do a logo upgrade.

Hope you guys are staying warm.  I miss y'all and the EIDXA camaraderie but was 66 degrees and sunny in Dallas today so I don't exactly miss the Iowa winters.  HI

73,
Dave, W0VX

-----Original Message-----
From: EIDXA [mailto:eidxa-bounces at mailman.qth.net] On Behalf Of Glenn Thorne
Sent: Monday, January 25, 2016 6:44 PM
To: eidxa at mailman.qth.net
Subject: Re: [EIDXA] EIDXA Logo

Agree.  Red for the official logo.  Black only when necessary.

On 1/25/2016 09:01, Richard Heinrich wrote:
> Joe,
>
> We have two logos for a reason.  Many times we need B/W for 
> non-conforming applications.  Other times we desire color.  When 
> printing jackets, etc. it is likely that color will be used.
>
> The original logos were black and white with a red star on Iowa.  We 
> also had blue.  But most common for silk screening is a single color 
> of either black or red on the shirt's background.
>
> Recommend we keep both.
>
> Rick
> On Jan 25, 2016 12:00 AM, "Joe Hungate - K8OM" <radiojoe_k8om at msn.com>
> wrote:
>
>> It appears we have 2 club logos that get used interchangeably.
>>
>> One logo has the “Eastern Iowa DX Association” lettering that circles 
>> the world map in black letters (thus making the entire club logo
>> black) and the other uses red lettering with a black world map. Both 
>> have been used as our club logo on different DXpedition websites 
>> under “sponsors”. The newsletter uses the logo with red lettering 
>> while our web site currently uses the one with black lettering. I’m 
>> not sure which one is used on club apparel, possibly both. As 
>> suggested by one of our club members, maybe it’s time we have just one official club logo.
>>
>> So which do you prefer for the official EIDXA logo? Red lettering or 
>> black lettering? Don’t you wish all decisions in life could be this easy??
>>
>> Please reply by Friday (January 29) with your preference.
>>
>> Thanks,
>>
>> Joe – K8OM
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