[1000mp] Integrity of QST Reviews
John Rippey
[email protected]
Thu, 04 Apr 2002 16:24:29 -0500
I understand that the ARRL has to tread lightly where advertisers are
concerned, and pull their punches in reviews in QST to some extent as a
result. You can see the same thing in reviews of boats in boating
magazines. With regard to boats, however, I find Dean Travis Clarke's
reviews in "Sport Fishing" helpful because after a while you can pick up
his cues and understand when he is underwhelmed with a boat under test.
Also, "Sport Fishing" does not test every boat, only those it deems won't
get a raspberry in print. So a couple of years ago when Dean Travis Clarke
praised the Boston Whaler 28-foot Conquest as "the best handling 28-footer
he had ever experienced," I believed him because he had never said that
about any other boat of that size. When Clarke complained another time
about unacceptable stern fishtailing in a following sea in Whaler's
flagship 32-foot twin-diesel inboard (a $300,000 item), I also believed
him. My point is there are ways to handle the problem of printing honest
reviews in an advertising-dependent publication without sacrificing your
integrity.
However, in the instance of the IC-746PRO review, QST and ARRL have
crossed way over the imaginary integrity line, in my opinion. What is a new
ham to think after reading this review? That he has discovered amateur
radio paradise, that's what. QST advises that the IC-746PRO achieves (for
the first time, no less) state-of-the-art transceiver performance. No need
to look further. It's too bad new hams will be misled by this exaggeration.
In time, they will discover they have been misled. This review contributes
to the cynicism about the ARRL that is already prevalent among many hams
(ARRL only has 20% of licensed hams as members and less than 1% of licensed
hams responded to the ARRL's "refarming" survey last year) as witness some
of the other posts on this subject. Not a happy situation.
73,
John, W3ULS